BDO & Concentrate: Opportunities for digital transformation in the mid-market
Introduction to Concentrate
We help you use HubSpot to attract, convert and delight more customers.
What is HubSpot?
The HubSpot CRM platform is the leading CRM tool for scaling businesses. Its five products, Marketing Hub, Sales Hub, Services Hub, CMS Hub and Operations Hub, can be utilised separately or together to give businesses a comprehensive overview of all marketing, sales, service, website and operations activity.
While other CRMs offer similar integrated product solutions, the entire HubSpot suite has been designed and developed in-house, so users can benefit from a CRM solution that is cohesive, customisable, connected, and easy to adopt. It's this point of difference, to craft and not cobble together acquired solutions, has helped HubSpot build a renowned reputation worldwide.
HubSpot CMS Projects
Rose Batteries | Tech - Battery Design
A Silicon Valley-based battery technology company. Replacement of legacy website. Read HubSpot Impact Award case study.
Ryman Healthcare | Healthcare
Publicly listed aged care provider – NZ and AU focused (70+ homes). Large and complex website with a range of features and custom modules that highlight HubSpot CMS’ abilities.
Rakon | Tech - Electronics Manufacturer
Publicly listed technology business trading globally out of NZ. Key requirement was a sophisticated parametric search feature – great reference to use.
New Zealand Institute of Economic Research (NZIER) | Professional Services
Largest independent economic consultancy in New Zealand – works very closely with government agencies. Key requirement was a sophisticated membership area/portal and leveraging both the HubSpot CMS and CRM in tandem to manage that.
Financial Services Council of New Zealand (FSC) | Industry Membership Body
Large non-profit representing the financial services sector – works with banks, insurers, and so forth. Key requirement was a membership area / portal using HubSpot CMS and CRM. Also developed B2C site Money and You for FSC. Read our supporting case study here.
Commerce Vision | Tech - eCommerce Software
Australian eCommerce software company. Replaced existing HubSpot CMS with new HubSpot website.
Other general website projects
Mixture of SaaS and technology companies, all using HubSpot CMS to power their sites:
HubSpot Migration Projects (various Hubs)
Construction services
Asset and property maintenance organization. Migrated from Pipedrive to HubSpot using Trujay – 76k objects migrated, including contact / company info, notes, calls, activities, and so forth – to CRM, Sales, and Marketing Pro
Tech – enterprise content management
Melbourne-based software company trading globally. Migrated from SugarCRM to HubSpot Sales Professional and HubSpot Service Professional, 57k records. Also replaced Marketo and Close.io with HubSpot Marketing Hub Professional as stage 2.
Tech – IT services
Well-established IT services / digital transformation consultancy – large company with offices throughout NZ. Assurity migrated from SugarCRM to HubSpot Sales Enterprise (36 seats) and moved from Campaign Monitor to HubSpot Marketing Hub Professional.
Tech – IT services
IT services and support company working with SMEs – 154 employees spread across NZ / AUS – owned by FujiFilm. CodeBlue migrated from Zoho CRM to HubSpot Sales Hub Professional, (this was done manually via spreadsheets), and also onboarded with Marketing Pro – Deals, contacts, companies, tasks, meetings, calls, and notes were migrated across here.
Tech – green hardware and software
Air quality monitoring software and hardware company. Aeroqual migrated from Salesforce to HubSpot Sales Hub Professional and consolidated their tech stack – had been using Marketing Pro already – used native integration tool for this one. Read our winning case study here.
Government agency
Government funded R&D agency – focused on tech space. Callaghan migrated from Click Dimensions to Marketing Hub Pro and also integrated with Microsoft Dynamics – a large project with a lot of assets/collateral included.
Tech – energy management
Electronics manufacturer in the utilities industry. Power Electronics migrated from Act! CRM to HubSpot CRM Sales Hub Professional – this was done manually and via spreadsheets (already had Marketing Hub Starter).
Tech – eCommerce logistics
SaaS company that works with eCommerce businesses and enhances the shipping / fulfilment side of things. Starshipit migrated from Insightly to HubSpot CRM Sales Hub Professional – had already been using Marketing Pro – this was done via spreadsheets and involved some data cleaning too.
Tech – GPS vehicle tracking
GPS and job management software for agriculture sector. Migrated from vTiger to HubSpot CRM Sales Hub Professional – via spreadsheets.
Tech – SaaS farming app
Software company providing farm monitoring solutions to the agricultural sector – water, milk, fuel, and so forth. Migrated from Zendesk Sell to HubSpot CRM Sales Hub Professional and implemented Marketing Pro and CMS Pro too – spreadsheets were used for this migration.
Integration Projects / Work
PowerShield
Tech - Battery Management
Sugar CRM integrated with HubSpot using Ops Hub - solved for challenges around data and syncing.
A2X
Tech - SaaS Accounting Tool
Integration with HubSpot, Intercom and Calendly.
Callaghan Innovation
Government Agency
Microsoft Dynamics and HubSpot integration - Operations Pro was used for the integration piece here
Mastip
Tech - Plastics Manufacturing
Design and manufacture for the plastics industry - large company with a global reseller network. Mastip integrated their bespoke internal quoting system with HubSpot by using custom APIs - this included pulling contact and company data, and feeding quote data back to deals.
Other HubSpot Onboarding Projects
Enable
Tech - Broadband Infrastructure
- Beat Deloitte + Salesforce to win this deal
- Broadband infrastructure company
- Sales Hub Enterprise with 15 seats
Arthur D Riley
Tech | Utilities Tech
- Utilities technology company operating in NZ
- Selected HubSpot after evaluating Microsoft Dynamics CRM and Zoho
- Implemented Sales Hub Enterprise and Service Hub Professional
GuildLink
Tech - Health Software
- Software provider into Australia healthcare industry
- CRM, Marketing and Sales Pro implementation
Sunified
- Solar energy, assets, and technology provider
- Marketing and CRM implementation and website support for CMS migration too