Reinventing B2B tech sales in a post-covid world
How tech leaders can reset for growth beyond covid
On-Demand webinar available now
Covid has changed the way Kiwi tech companies attract, convert and delight customers. This webinar explores how tech companies can build an efficient, digital-driven approach to their marketing and sales.
Watch this Techweek 2021 webinar recording featuring Owen Scott, Managing Director at Concentrate, and Greg Williamson, Director at Concentrate, on how to build a sales system that works without relying completely on high-cost, in-market sales teams.
Access the webinar
Webinar topics included:
- Why Kiwi tech companies need to improve their sales efficiency to really scale
- Why you should stop relying on sales 'unicorns' and instead grow your own
- How to adopt a more systemised, repeatable approach to selling
- Why you need to make sure marketing is wholly focussed on generating leads
- How digital technology can make sales easier to manage and easier to measure
Meet the panel
Owen Scott | Managing Director & Founder at Concentrate
Extensive experience in the New Zealand technology industry, in technical, sales and marketing roles.
Greg Williamson | Director and Founder at Concentrate
Experienced tech marketing professional with deep expertise in lead generation for B2B tech sales teams.